About This

• Poultry is #1 Ingredient - Since the dawn of time, cats have loved their protein—so that’s why this dish is packed with delicious, crunchy bites of the good stuff: USA farm-raised chicken and turkey.
• Protein-Rich - Packed with 40% protein! Fun fact: this bag of kibble has 25% MORE protein to boost energy and help maintain lean muscle mass compared to BLUE Tastefuls.
• Pre & Probiotics for Easy Digestion - Nature’s mighty little biotics work hard to ensure your pet’s gut is in tiptop shape.
• Non-GMO Protein & Produce - When it comes to your pet’s veggies and protein, GMOs aren’t invited to the party. #SorryNotSorry
• Grain-Free - Absolutely no corn, wheat, rice, soy, or oats in sight. We don’t pack your pet’s food with grains just to help us save a buck or two.
• Filler-Free - Unlike other brands, we don’t use ingredients like rice or corn to bulk out your pet’s food because we know there’s little nutritional value and it can contribute to obesity and lethargy.
• Holistic Nutrition - Recipe recommended by our in-house holistic vet, Dr. Angie. These handpicked, balanced ingredients nourish your cat from head to paw.
• OMEGAS 3 & 6: Flaxseeds & fish oils that encourage an oh-so-soft coat and healthy, radiant skin. Ready some studio lighting and oscillating fans, it’s time for your close-up Cat Benatar...
• TRANSITIONING TO “I and love and you”: We’re all for tummy rubs not tummy rumbles so to avoid any dietary upsets, please transition your cat’s food over 10 days. Increase the amount of “I and love and you” cat food every 3 days